How much is your front desk costing you?

Most practices don't realize the true cost of their front desk — in salary, missed calls, lost patients, and slow payments. Run the numbers.

Your practice numbers

Your annual front desk cost

Receptionist salary + benefits$58,500
Revenue lost from missed calls$78,750
No-shows & scheduling gaps$36,000
Total annual cost$173,250
Patients lost per year66

* Salary includes ~30% for benefits, taxes, PTO. No-show estimate based on industry average of 12% with $300 average visit value.

62%

of dental calls go unanswered during busy periods — each one a potential patient lost to your competitor

1-2

extra patients per month is all it takes for Aria to pay for itself completely

$0

missed calls with Aria — every call answered, every website visitor engaged, 24/7/365

Methodology — Where These Numbers Come From

Every number in this calculator is based on published dental industry data and real-world practice benchmarks. Here's exactly how each figure is derived.

💼 Salary + Benefits (×1.3)

Base salary multiplied by 1.3 to account for employer-side taxes (FICA, unemployment), health insurance, PTO, and other benefits. The 30% overhead multiplier is standard across BLS and ADA benchmarking reports.

📞 Missed Call Revenue

Calls per day × missed call rate × conversion rate × patient lifetime value × working days. Each variable is adjustable so you can match your practice's actual numbers — not industry averages.

📅 No-Show Cost

Based on industry average of 12% no-show rate, 4 appointments per day, and $300 average visit value. This is a conservative estimate — specialty practices often see higher per-visit values.

👥 Patients Lost

Missed calls per day × conversion rate × working days. This represents patients who called your practice, were ready to book, and went elsewhere because no one answered.

Sources: ADA Health Policy Institute, BLS Occupational Employment Statistics, Dental Economics Practice Surveys, and aggregated data from live Aria deployments.

Dive deeper into how Aria works.

Aria costs a fraction of what your
front desk loses.

See Aria in action. 30-minute demo. We'll show you the ROI for your specific practice.